Sunday, September 4, 2016

History of Marketing

In the very early years of business, marketing consisted of "outbound marketing," which is marketing that interrupts the consumer by talking at them. Very recently though, different marketing techniques have been used. 

The late 18th century into the 19th century introduced printed advertising, such as magazines, posters and even billboards. 

In the 1920s radio advertising begins, and 20 years later television and telephone adverts come into the household. Once technology evolved, with mobile phones and computers, people were exposed to more and more advertisements everyday. 

The change in the different uses of marketing has changed how businesses get customers and how they make it in the competitive business environments. 

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